Mazda Deep Orange 3 Concept | Unveiled

Art Center and Clemson University students put together their talent to unveil Mazda Deep Orange 3 concept. Students shows fresh and inventive ideas from sketch pad to sheet metal, using partly CATIA V5.

For students and designers, this project has been a a rich experience of working directly with industry leaders to develop ideas and good example of great collaboration !

To have more details about this project: http://www.cardesignnews.com/site/home/new_cars/display/store4/item284845/

ICEM Surf 4.12 | Release

This week, we announced via a dedicated post in our community CATIA Creative Design, the last released of ICEM Surf 4.12.

3D Theater Experience | Polish Musical

Warsaw-based VFX studio, PLATIGE Image created a first-of-its-kind 3D theater experience which spotlights the golden age of silent movies with highly advanced visual technology. In the musical Polita, live action is integrated into expansive 3-dimensional CG backdrops that stunned audiences in Poland in the way it combined Broadway theatrics and 3D work. Full article and video here.

Wacom Redesigns is Online Presence

The aim of this change was to reach a new customers and  engage new audience non-professional and non-familiar with the brand. Fi agency, choose to put  the product experience first and allow the visitor to dig deeper through intuitive suggestions and a user-friendly product finder. For more details, read the full article.

Go and visit the new website here and let us know what do you think?

IKEA Furniture In Your Home | Augmented Reality App

Here we go: download the 2014 IKEA catalog app. The augmented reality new feature let you view your room in 360º/180º degrees using the device sensors and try out furniture in your home before you buy it! I'm sure you ever wish it before !!

The following video shows the add in action:

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Ikea's Website and Sources

The Next Peugeot Campaign, "Design & Driving" | Teaser Video 

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 Absolut Redesigns Flavor Range | New Packaging

Fresh of the press: “This is one of the most dramatic changes we’ve ever made, and our biggest and most transformative design project ever. Our goal was to give our customers distinctive designs that are unlike anything one has ever seen. Vibrant, captivating bottles that bring energy to any occasion and celebrate the fact that every flavour in the Absolut Vodka range is something extraordinary. The standard thinking says a fruit-flavoured vodka requires a picture of the fruit on the bottle. We wanted to break that convention. We asked our design team to reach into the symbolism and myths tied to the ingredients to find each flavour’s core essence - and then amplify that essence through art.” - Anna Kamjou, Global Design Director at Absolut

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Levitation Technology and Floating Products by Crealev | Brand

Engineers and designers are part of the team at Crealev, working together on amazing and high-end product that deserves having a look round ! They create eye-catching products utilizing own patented magnetic levitation (maglev) technology. Their patented technology enables objects to float in thin air 

Here an example of a floating lamp:

Los 2, is a floating lamp designed by Los Concept. This prototype was launched at the Dutch Design Week in Eindhoven, 2010. The top of the lamp is make from a semi transparent acrylic that make the lite shine through.

Crealev was able to implement the floating technology in a Nike Flyknit Shoe. This custom range of shoes has been implemented in a wonderful display featured in stores. We love the way IDLWW implemented our technology.

 Follow them on Facebook !

 Clara von Zweigbergk | Graphic Design

Clara von Zweigbergk, is from Stockholm and studied graphic design and illustration at Beckmans School of Design, Stockholm, and at Art Center College of Design,Pasadena, USA. She expresses her interest in geometric paper, color, typography and handcraft thought her uncluttered product and style.

From Geometric mobile in paper to matchboxes in cardboard and trays in metal we let you enjoy her work here !

 David Graas | 3D Printed Light 

David Graas, a Netherlands-based designer, created Huddle, a 3D-printed LED light bulb with a cityscape sprouting out of the top.

What do you think about this unusual light ? is it inspiring you to create your own cityscrape lamp with a 3D printer? Well...You can as well buy it at a price of 185 Euro !!

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