[3DEXCITE] Marketing Experience Creator

Functional Value

Creative Experience


- Improved 2D UI Actors
-- New generation of 2D UI actors provides more consistency with 3D UI actors, e.g. a dedicated section for each 2D UI actor in the JavaScript guide and more API controls.
- Improved Cameras
-- Explore a scene by adjusting the camera position with a new command 'Create Look Around Camera' on the action bar
-- Improved camera navigation modes.
-- Optimized default camera properties for creating new navigation cameras (Free Navigation, First-Person Navigation, Orbital Navigation, or Look Around Navigation).


Ambience Studio


- Interactive Ray Tracing with Ambience Studio Stacking
-- Adjust light sources with advanced global illumination by enabling interactive ray tracing (Stellar Physically Correct engine) when opening Ambience Studio from authoring apps (e.g. Rendering Scene Design or Creative Experience).
- Precise Light Positioning
-- Detach the 2D preview window to maximize and display it separately, zoom in and out, and position your lights precisely.


Planets Studio


- Underwater Visualization
-- A new location 'Underwater - Sea Life', is available in the app which provides a view of underwater life and includes decorative elements including a shipwreck, rocks, seaweed, or fish for an authentic visualization of submarines and other marine and offshore scenarios inside Creative Experience.

User Experience Value

The enhancements in the Marketing Experience Creator role:

- ensure a consistent visualization across all 3DEXCITE apps with a new default ambience.

- improve consistency between 3D and 2D UI Actors.

- improve perceived quality and user experience with new camera commands and default values.

- improve visualization quality during light definition directly from your authoring context.

- enable more precise light manipulation during ambience creation.

Realistic underwater & sealife visualization with Planets Studio


Interactive Ray Tracing with Ambience Studio Stacking


Precise Light Positioning with Ambience Studio