Installed Solidworks 2014 SP2.0 Admin, Can't Deploy

Just purchase a year's student license for Solidworks. I've installed the administrative image but it wouldn't allow me to install the 64 bit version. Now that I have the administrative image located, I want to install a copy for me to use. I tried to "deploy manually" but it wouldn't allow me to install a 32 bit version on my Window 7, 64 bit operating system.

How can I simply load this software on my machine so I can get going?  This seems unnecessarily painful.

Thank you.

SolidworksEducator Student