Successful Digital Transformation Starts with People at Vermeer Corporation 🚜

At the 2026 3DEXPERIENCE & ENOVIA User Conference, Harold SULLIVAN, Director of PLM at Vermeer Corporation, shared practical insights into how their company is approaching organizational change management to support large-scale digital transformation.

In a follow-up conversation with @SD, Harold dives deeper into what it really takes to move from spreadsheets to a full PLM platform — and why successful transformation depends just as much on people as it does on technology.

One of the biggest challenges organizations face? Investing heavily in software while underinvesting in the people expected to adopt it. That’s often where transformation efforts lose momentum.

Vermeer is taking a different approach.

After completing a 275-person pilot, the company is now rolling out CAD management, parts management, and engineering change processes on the 3DEXPERIENCE platform — building not only a digital foundation, but also the organizational readiness needed for long-term success.

The key takeaway: successful digital transformation depends on communication, transparency, and trust just as much as technology.

Watch Harold’s expert angle interview to learn more: