Today marks a milestone in how the industry works. Virtual Companions — Aura, Leo, and Marie — are now globally available on the 3DEXPERIENCE platform SaaS, in the Age of Industrial AI.

More than AI assistants, Virtual Companions are trusted experts who embody decades of industrial knowledge and know-how. They understand your intent, reason with Industry World Models grounded in the laws of physics and materials science, and orchestrate actions across the full lifecycle of your products — helping you see the invisible and achieve the impossible, before anything physically exists.

This is not about adding AI to your tools. It's a new kind of teamwork — humans and Virtual Companions co-creating, safely and at scale, on your most complex challenges.

The 3DEXPERIENCE Platform integrates  AI-driven Virtual Companions and Generative Experiences—to boost efficiency and accelerate innovation.

But what are a Virtual Companions and Generative Experiences?

Virtual Companions and Generative Experiences help you complete and automate activities reliably, from analyzing technical data, to generating deliverables, to solving complex engineering problems.

Virtual Companions

Virtual Companions are the AI-powered virtual workforce of the 3DEXPERIENCE platform SaaS.

They reason, plan, and act to address complex industrial problems and interact with you through natural conversations.

Each Virtual Companion has a specific mission, accomplished thru Competencies, and a distinct personality. 

Competencies are the ability, to perform a particular job or purpose. A Competency covers an entire domain of expertise, relying on more granular skills. Virtual Companions embody Competences. For example, AURA project management or LEO Mechanical Engineering.

There are three distinct Virtual Companions: 

	AURA - the Business Expert  Empowers any user by leveraging Enterprise Knowledge & Know-How
	LEO - The Engineer Effectively solve technical challenges in all engineering disciplines
	MARIE - The Scientist Bring Deep Scientific Knowledge to Engineers or Researchers

Generative Experiences

Generative Experiences leverage Industry Knowledge & Know-How to robotize industrial processes. 

They create or enrich Virtual Twins, while ensuring quality and compliance with industry and enterprise standards

Generative Experiences handle complex and repetitive tasks efficiently, improving the overall operational efficiency of users, teams, and organizations.

By taking on lower-value tasks, they enable users, teams, and organizations to to focus on creative, strategic, and high-value work, fostering innovation.

3DEXPERIENCE activates your company's knowledge and know-how. In the era of Virtual Companions, it puts a Compass in every employee's hands. Turning everything your organization knows into confident, contextualized decisions, continuously and connecting insight to action through governed, orchestrated business processes.

And because every discipline works differently, each Virtual Companion comes with Competencies designed for the way you work. Here's what this means for YOU:
 

AURA Moments: Activating your Knowledge. Now: 

	Knowledge that already exists finally gets used with AURA. You stop answering the same question twice. People find existing answers before they even finish asking.
	Catch up on what matters. Skip the rest. You don't have to read everything to know everything. Come back from vacation and get up to speed in minutes, not days.
	Turns complex program data into answers — and answers into priorities — in seconds. You have the data. AURA makes it speak. no IT expert, no Data Scientist, no report, no waiting. Walk into any meeting prepared, even with 30 minutes' notice.

3DSwym Moments: Build your collective Knowledge. Now:  

SwYm is where knowledge lives; AURA is what makes it speak. 

	From flat images and misread intent to shared understanding. That's collaboration in 3D. You don't need CAD skills to look at, understand, and comment on a 3D design. Everyone on the team can finally see what's being discussed.
	Your team's design notebook — secure, connected, in 3D. Your notes always point to the exact part you mean. No more "which component are you talking about?" — the link shows them, even after the design changes.
	Ideas are easy. Managing them isn't. 3DSwym idea funnels bring structure. Your team's ideas don't get lost. Every idea is captured, sorted, and easy to review — and duplicates get caught automatically.

Want more? Watch "Meet Aura - A New Way for Industry to Work" webinar replay