SW Visualize opens my .FBX and .OBJ models but...

This is my model imported from Solid Works to SW Visualize, adjusted with appearances and decals. which looks how I wanted it to look.
However I wanted to adjust some parts in 3DS Max and reimport the model inside SW Visualize as an .fbx or a .obj. These are the result however...

This is the .OBJ import

This is the .FBX import.
Anyone knows what's happening or what I'm doing wrong?
Much obliged.

SolidworksSolidworks Visualize