Creating blocks that use color

I was in the process of converting our AutoCAD title block to use in SW, when I realized that blocks in drawings always display a gray color.  It is permitted to use color when creating or editing a block, but as soon as you are done, the block turns a uniform gray.  If the block is exploded, it regains its color.

Aside from exploding all blocks, is there a way to use color in block?

-Joe

SolidworksDrawings And Detailing